Showcasing the creative output of faculty and students


   Fighter




Group
2011
Department of Communication Studies
Mixed

3 Min
1401 View




SUMMARY :

This video presents the marketing strategies of Oxfam with the slogan "Be an Oxfam fighter". Promotional activities include: (1) displaying large fist-shaped balloons; (2) setting up a Facebook Page; and (3) organizing a march.

HOW TO CITE

APA :
Group. (2011). Fighter. Retrieved from HKBU Heritage:
      http://heritage.lib.hkbu.edu.hk/view.php?id=10526

MLA :
Group. "Fighter". HKBU Heritage. HKBU Library, 2011. Web. 10 Dec. 2018.
     <http://heritage.lib.hkbu.edu.hk/view.php?id=10526>.


  ●  Persistent link: http://heritage.lib.hkbu.edu.hk/view.php?id=10526
  ●  XML Dublin Core code for metadata harvesting
  ●  Go to the full record in the library's catalogue



This production is presented here with the permission of the producer and/or the corresponding academic department concerned.
Any non-personal uses, downloading, storage, reproduction, or redistribution of any of these videos/images/files/content is strictly prohibited.
HKBU and its Library assume no responsibility for the information presented and materials used in these productions. Go to Full Copyright Note.




  Recommended For You




Happy Drawer

Group
2013




早知

Kwan, Yung Yee ; ...
2012




Monday Blue

Yao, Jingyun ; ...
2010




Yellow Book

Lau, Suet Ying ; ...
2012




Who is the ...

Fong, Wing Yee ; ...
2015




Majolica Majorca

Yu, Yan Shing ...
2011