Showcasing the creative output of faculty and students


   敢就有希望




Group
2012
Department of Communication Studies
BSSc. - PRA

4 Min
1332 View




SUMMARY :

Dare is Hope.

A showcase of the campaign strategies for Chief Executive candidate Kowloon Chan. The slogan, “Dare is Hope”, fashions Chan as Hong Kongers' hope. The campaign includes billboards that transform with ambient light and a public graffiti event using lights and shadows. These serve to promote his name and establish him as a creative politician.

HOW TO CITE

APA :
Group. (2012). 敢就有希望. Retrieved from HKBU Heritage:
      http://heritage.lib.hkbu.edu.hk/view.php?id=10653

MLA :
Group. "敢就有希望". HKBU Heritage. HKBU Library, 2012. Web. 27 Jun. 2019.
     <http://heritage.lib.hkbu.edu.hk/view.php?id=10653>.


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