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Department of Communication Studies傳播系  |  Master碩士  |  2011
00:13:0000:13:00  |  Advertising廣告策略
This short video starts with a series of photos, emphasizing the importance of environmental protection. It then introduces a campaign related to this topic. Campaign activities include producing a YouTube video (with a boiled frog) and student street performances. 這段短片先用多張照片帶出環保意識,再逐一介紹同學以環保為主題的推廣活動。活動包括製作一條YouTube片段,把一隻活的青蛙放在開水中,再用慢火把水燒開。短片亦展示了同學們的數場街頭表演,及現場觀眾的熱烈反應。
APA: Group小組. (2011). Not-on 3 MinutesNot-on 3 Minutes. Retrieved from HKBU Heritage: https://heritage.lib.hkbu.edu.hk/routes/view/ids/HER-010511
MLA: Group小組. "Not-on 3 MinutesNot-on 3 Minutes". HKBU Heritage. HKBU Library, 2011. Web. 24 Oct. 2021. <https://heritage.lib.hkbu.edu.hk/routes/view/ids/HER-010511>.

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