New Form of Polling: Online Polling.
In the 2012 Chief Executive election, the Public Opinion Programme organised the “3.23 Civil Referendum Project”. The referendum was intended to be carried out online, but the voting system was attacked by hackers. This incident highlights the importance of online public opinion. Is this a sign for the emergence of a new form of polling?
在2012年的特首選舉中,港大民意研究計畫舉行了新形式的網絡民意調查「3.23全民投票」。這個民意調查原先利用網上平台進行,市民踴躍參與,然而後來卻受到黑客入侵干預,要用紙張投票並行,受到各界關注。這個事件顯示了網絡民意的重要,它會否標誌著新式民意調查冒起的開始,又能否取代傳統的電話民調和實體投票?