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Department of Journalism新聞系  |  Bachelor學士  |  2012
00:15:0000:15:00  |  Documentaries紀錄片
Business Catering for the Needs of the Elderly.

Survey on elderly spending pattern found that more than a third of elderly are relatively wealthy; they spend substantial amount on entertainment and leisure. As the population ages, the potential of the elderly market increases rapidly. Many Japanese businesses see this as a golden opportunity, catering their services to the elderly. Would Hong Kong businesses follow suit?
有長者機構做了一項「銀髮族」的消費模式調查,發現長者之中超過三分之一屬於相對富裕,他們在娛樂、消閒產品的消費毫不吝嗇。「銀髮市場」的潛力隨著人口上升而不斷增長。這個市場充滿機會,部份行業卻缺乏相關配套服務;也有一批商人早著先機,拓展市場。日本商人視人口老化為商機,專門為活躍的銀髮族服務,香港商人會不會效法呢?
APA: HUNG, Yam洪欽. (2012). 銀裡掘金銀裡掘金. Retrieved from HKBU Heritage: https://heritage.lib.hkbu.edu.hk/routes/view/ids/HER-010602
MLA: HUNG, Yam洪欽. "銀裡掘金銀裡掘金". HKBU Heritage. HKBU Library, 2012. Web. 23 Oct. 2021. <https://heritage.lib.hkbu.edu.hk/routes/view/ids/HER-010602>.

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