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Department of Communication Studies傳播系  |  Bachelor學士  |  2012
00:02:0000:02:00  |  Advertising廣告策略
Diverging Footsteps.

An advertisement for Fortune Pharmacal: When I was small, I always followed mother's footsteps. But as time passes – as I grow up – our footsteps diverge, and I walk my own path. The older you are, the further you want to be away from your mother. Is she walking too slow, or am I walking too fast?
短片是為幸福傷風素製作的宣傳廣告。小時候,母親悉心照顧孩子,她的腳步,總是小朋友追隨的目標。然而時光飛逝,小孩在成長過程中,慢慢遠離母親的步伐,走出自己的道路。年紀越大,就越想離母親更遠。到底是母親走得太慢,還是自己走得太快?
APA: NG, Wing Yan Un; LAW, Ka Kwong Anthony吳詠欣; 羅家光. (2012). 一步一幸福一步一幸福. Retrieved from HKBU Heritage: https://heritage.lib.hkbu.edu.hk/routes/view/ids/HER-010640
MLA: NG, Wing Yan Un; LAW, Ka Kwong Anthony吳詠欣; 羅家光. "一步一幸福一步一幸福". HKBU Heritage. HKBU Library, 2012. Web. 18 Oct. 2021. <https://heritage.lib.hkbu.edu.hk/routes/view/ids/HER-010640>.

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