Social Media Power.
In recent years, the popularisation of social media has led to an increase in political, charity and interest groups in these platforms. Although it might be convenient, uniting a group of strangers is a difficult task. Similarly, knowing how to manage risks and achieve one's goal in online fundraising is a study all in itself.
近年網上社交平台普及化,無論是政治﹑慈善﹑興趣等等群體,都在網上平台上迅速冒起。在網上平台號召群眾﹑發布資訊﹑認識網友固然方便,但大家互不相識,籌備活動往往會遇到大小問題,要鞏固這股鬆散的力量,並不容易。另一方面,網上集資亦逐漸被網民接受,要如何做好風險管理,成功吸引網民,籌得足夠資金,亦有其學問。